Continuo Podcast: Bringing Crypto, NFTs, Art and tech to our Spanish-speaking tribe. A weekly chat series!
In the vast world of podcasts, Continuo stands out with its mission: connecting the complex realm of cryptocurrency and NFTs to the heart of Latin America. While the crypto world thrives with innovation, there's a need for more Latino representation. Continuo isn’t just a podcast—it's a movement merging tech with Latino culture, blockchain with bachata, and tokens with tango.
Many crypto resources for Spanish speakers are overly technical or culturally misaligned. Continuo bridges this gap. Our episodes mix deep analysis with relatable narratives, exploring crypto's impact on Latin America—from supporting local artists to transforming small businesses.
We blend in the rhythms of Latin America’s vibrant cities and feature stories from the crypto world’s Latinos, aiming to both inform and inspire. Continuo champions inclusivity across countries, genders, and backgrounds, advocating for universal crypto access. We simplify tech jargon and integrate Latino culture, making crypto relatable for all. Continuo is more than a show—it's our pledge to ensure every Latino thrives in the crypto age.
Continuo Podcast Season 2. Powered by Proof and Moonbirds
The Continuo Podcast links Moonbirds and Mythics to the untapped Latino demographic.
This creates deeper brand connections, turning listeners into ambassadors in tight-knit communities. The podcast fosters community unity, invites collaborations with Latino artists, and gleans audience feedback for informed strategies. Continuo isn't just content; it's a conduit for Moonbirds and Mythics to strengthen bonds and lead in diverse crypto spheres.
JPMex, your friendly tech guru, and Bobe, a marketing whiz. Together, we're the duo that brings the Latino heart and the tech brain into a beautiful marriage.
Through the diverse content we've created at Continuo, we've proven our ability to elevate the Continuo Podcast, along with the Moonbirds and Mythics brand, to the immensely valuable yet undervalued Latino market. We've successfully hosted incredible interviews and delivered high-value content in Spanish organically, without advertising, all produced in a "homemade" manner.
Also importantly, we understand the value of community and recognize the immense potential in the Moonbirds brand to reach beyond web3 culture. We've been with the project since its inception and have built bridges between projects and people from Latin America with the English-speaking space.
Game Plan for Continuo's Season 2:
Leverage Organic Success: Build on the organic success achieved in the first season of Continuo.
Formal Partnership: Officially partner with the Moonbirds brand for enhanced collaboration.
Content Enhancement: Focus on creating more and superior content that resonates with our audience.
Team Expansion: Bring in a dedicated editing and distribution team to enhance production quality and reach.
Positioning Goal: Aim to become the leading Spanish-language podcast at the intersection of art, tech, crypto, and NFTs.
While we firmly believe the opposite and are excited about our proposal, one potential risk to consider is that interest in crypto and NFT content in Spanish might be on the decline. It could take a substantial amount of time before it becomes more mainstream. This prolonged transition could hinder our ability to generate the desired impact and reach a broader audience as swiftly as we'd like. It's essential to be prepared and adaptive in our strategies to navigate such challenges should they arise.
Team Salaries (Monthly Payments):
Podcast Host (Co-Coordinator): $1,375/month
Podcast Co-Host (Co-Coordinator): $1,375/month
Editor: $875/month
Social Media Manager: $750/month
Administrative Assistant: $500/month
Total for Monthly Salaries: $4,875/month
Total for Salaries (4 months): $19,500
Paid Media (Monthly Payments):
Facebook Ads: $525/month
Total for Monthly Paid Media: $525/month
Total for Paid Media (4 months): $2,100
Miscellaneous Costs:
Podcast Hosting & Distribution: $133/month
Software subscriptions (Editing software, Email service, etc.): $167/month
Various Supplies (Microphone covers, cables, etc.): $133/month
Total for Monthly Miscellaneous: $433/month
Total for Miscellaneous (4 months): $1,732
Grand Total per Month: $5,833/month
Grand Total for four months: $22,000